This past Thursday night, while unconfirmed reports spread concerning an incident at Brown University, the network's Kaitlan Collins posted on social media, noting the confusion and guiding the public to her channel's 9pm newscast.
While it is by no means a perfect news source, her statement seemed accurate for a lot of people. It is one of the outlets where you can find fact-based and mostly trustworthy reporting – especially during crises such as the one unfolding near a New Hampshire storage facility.
A Vulnerable State During a High-Stakes Tug-of-War
Yet the news network, now 45 years old, finds itself in a precarious position as two massive media empires battle over ownership of its parent company, Warner Bros Discovery.
Regardless of who wins, the fate of CNN has been drawn into a major game of mergers and acquisitions, not as a question of what helps the information-seeking public.
“This represents another instance of the deep structural problems with roots in many years of governmental choices,” stated Victor Pickard, author of “Democracy Without Journalism?” and a academic specializing in media policy at the Penn.
The debate about who will own Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – misses a more important point.
“It gets presented as a corporate drama with influential figures as the main characters, but there is scant discussion of the public interest,” Pickard explained.
The Additional Element: Donald Trump
This situation is further muddied by Donald Trump’s opinions about a network he has frequently denounced as perhaps his chief “fake news” foe.
Recall the cries of “CNN sucks!” at Trump's rallies, his team's disciplinary suspension of reporter Jim Acosta’s press credentials, or his sparring with Collins in White House briefings.
Trump now says that the network requires new ownership. You can read that as ownership that will shield him from criticism and scrutiny. That is part of why he seems to come down on the side of Paramount Skydance, which has made a hostile bid.
Trump has reason to favor that company more. For one thing, it is run by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently placed the conservative Bari Weiss, known for her “anti-woke” beliefs, as the editor-in-chief of that storied news network.
A Possibility of Further Turmoil
It is important to note, if Netflix prevails, CNN and other cable outlets would first be carved out into a standalone company. That would be a relief to many at the network, but it’s hardly a secure position. That setup could set up CNN for yet another acquisition. The cycle continues.
If you ask Timothy Wu, much of this is against the law, anyway. The influential voice of big tech’s dominance recently argued that anti-trust laws should block both deals.
“Each proposed deal would be bad for the country, and both should be challenged by the government,” Wu stated.
The Fundamental Issue and a Potential Solution
Regardless of the resolution with this particular battle, the bigger problem endures.
“The present media landscape is a highly anti-democratic system, but we must resist the belief that change is impossible,” Pickard said. Regulatory choices – from the 1930s and 1940s – helped to build this overly commercial monster, and new policy decisions can tackle it.
Is this likely in an era where the top communications regulator refuses to acknowledge that the agency is independent? Overhaul is highly improbable now, but that should not imply it will not happen in the future.
Measures that bolster independent news organizations, reinforce local journalism, fund public media, and prohibit the accumulation of media power in too few hands are not only possible – they are vital for a robust democracy.
In the world of media ownership, bigger isn’t better. And news organizations including CNN cannot be tools in the most recent acquisition battle.