Users will soon have a fresh option that enables them to lessen the volume of AI-created videos appearing in their feeds. This move comes as the service announced that it presently contains more than 1 thousand million content made with AI.
Pilot Phase and Launch
The update is being tested over the next few weeks before a full-scale launch. This development coincides with a surge in AI content, fueled by recent AI video creators.
AI Proliferation Online
Recent reports that nearly one in 10 of the fastest-growing content creators on a popular video site only show AI-generated videos. A large amount of this output is classified as “AI slop”, a term for poor-quality, mass-produced content that is often nonsensical or surreal.
“We know from our community that numerous viewers enjoy content created using AI tools, including AI artwork to educational videos, and we want to give people the power to increase or decrease of that, according to their own likes,” said a spokesperson.
Volume and Proportions
TikTok shared that there are now over a billion videos on its network tagged as made with AI. In total, over 100 mn media items are added to the app each day, making AI content a relatively small portion of its overall inventory.
How to Adjust Settings
Viewers will be able to decrease or raise the level of AI-generated videos they see by using the “manage topic” option in the application and picking AI-made media. Additional categories that can already be controlled under the filter include politics, style, beauty, and dance.
Content Labeling and Policies
The platform’s guidelines require creators to tag lifelike AI-made content, and it forbids harmful AI impersonations of celebrities or critical incidents. Any believable AI video that is not labeled can be deleted under its community policies.
Furthermore, the service will now attach an AI-generated label to content produced via its built-in AI features, or detected by an industry-wide initiative for spotting content made by AI. This action is intended to deter users from attempting to circumvent the tagging system.
Responsible AI Funding
The company is additionally launching a $2 million awareness program for experts and institutions to develop informative material about ethical AI use. This initiative will support educational bodies dedicated to educating coding and technology.
Content Safety Approach
The video-sharing app has supported its moderation strategy, amid discussion over intentions to lay off a large number of content moderators in the United Kingdom. TikTok is planning to reduce hundreds of positions in its content moderation department in London, with labor groups and digital protection specialists voicing alarm that humans are being replaced by automated systems.
A senior executive explained that human moderation would continue to be important, but artificial intelligence can protect employees by removing the most distressing content prior to it gets reviewed by humans. The company announced a 76% decrease in explicit and harmful content reviewed by safety staff over the past year due to intervention by its AI tools.
It is vital to balance staff and AI to maintain a secure environment,” the executive stated. “We’ll have people as involved in the system, but we additionally believe it’s very important to minimize viewing of harmful content as rapidly, which is why a extensive automated help is really helping us operate efficiently.”
